Single case research method to understand user experience in online stock broking
A single-case research method was chosen to explore further the user experience in online stock trading. This research focuses on part-time online stockbrokers. The study discusses the experiences of traders when conducting online stock trading and links it with the attributes of the user experience...
Main Authors: | Mohamed Ibrahim, Ashida, Khalid, Haliyana |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
IEEE
2014
|
Online Access: | http://psasir.upm.edu.my/id/eprint/44672/1/Single%20case%20research%20method%20to%20understand%20user%20experience%20in%20online%20stock%20broking.pdf |
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