Islamic marketing practices in the cosmetics and toiletries industries in Klang Valley, Malaysia
The purpose of this study is to investigate whether producers, dealers and agents of the Cosmetic and Toiletries Industries in Malaysia are implementing Islamic marketing practices in producing and selling their products. There is growing consciousness to conduct business in accordance to the rules...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Putra Malaysia Press
2016
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| Online Access: | http://psasir.upm.edu.my/id/eprint/54628/1/54628.pdf |