Consumer's perception on the quality of controversial contents in edible bird's nest products
Edible bird’s nest (EBN) originates from South East Asia and has become the most popular food delicacy among Chinese people. The price for raw and clean EBN are around RM 4,000 and RM 8,000 per kg, respectively. Due to the high market value of EBN and low maintenance cost, people ventures and invest...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Putra Malaysia Press
2018
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| Online Access: | http://psasir.upm.edu.my/id/eprint/63994/1/Consumer%27s%20perception%20on%20the%20quality%20of%20controversial%20contents%20in%20edible%20bird%27s%20nest%20products.pdf |