Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project

This paper explores some topics related to enhancing the sense of togetherness among youth within a virtual community. With the wider use of the Internet among the rural youth in Malaysia, rural communities are more exposed to global connection. The 1Malaysia Wireless Village Project has taken this...

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Main Authors: Sahharon, Hamizah, Bolong, Jusang, Omar, Siti Zobidah
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2018
Online Access:http://psasir.upm.edu.my/id/eprint/66257/1/03%20JSSH%28T%29-0733-2018-2ndProof.pdf
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author Sahharon, Hamizah
Bolong, Jusang
Omar, Siti Zobidah
author_facet Sahharon, Hamizah
Bolong, Jusang
Omar, Siti Zobidah
author_sort Sahharon, Hamizah
collection UPM
description This paper explores some topics related to enhancing the sense of togetherness among youth within a virtual community. With the wider use of the Internet among the rural youth in Malaysia, rural communities are more exposed to global connection. The 1Malaysia Wireless Village Project has taken this many steps forward. The Internet has occupied social media of all kinds, and social media are widely accessed among rural youths. Rural youths occupy themselves within the social space of Facebook in a way that suggests that they find its functions useful for staying connected with friends near and far. Primary analysis has found that use of Facebook functions creates not only a social bond and support but also builds a social channel for obtaining and sharing current issues among virtual group members. The frequent use of its specific functions such as conversation, sharing, identity, reputation and group were found to have significant correlation with users' sense of togetherness. However, it was identified that the frequent use of the group function contributed the most to enhancing the perceived sense of togetherness among the virtual community members.
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spelling upm.eprints-662572019-02-12T06:59:55Z http://psasir.upm.edu.my/id/eprint/66257/ Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project Sahharon, Hamizah Bolong, Jusang Omar, Siti Zobidah This paper explores some topics related to enhancing the sense of togetherness among youth within a virtual community. With the wider use of the Internet among the rural youth in Malaysia, rural communities are more exposed to global connection. The 1Malaysia Wireless Village Project has taken this many steps forward. The Internet has occupied social media of all kinds, and social media are widely accessed among rural youths. Rural youths occupy themselves within the social space of Facebook in a way that suggests that they find its functions useful for staying connected with friends near and far. Primary analysis has found that use of Facebook functions creates not only a social bond and support but also builds a social channel for obtaining and sharing current issues among virtual group members. The frequent use of its specific functions such as conversation, sharing, identity, reputation and group were found to have significant correlation with users' sense of togetherness. However, it was identified that the frequent use of the group function contributed the most to enhancing the perceived sense of togetherness among the virtual community members. Universiti Putra Malaysia Press 2018 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/66257/1/03%20JSSH%28T%29-0733-2018-2ndProof.pdf Sahharon, Hamizah and Bolong, Jusang and Omar, Siti Zobidah (2018) Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project. Pertanika Journal of Social Sciences & Humanities, 26 (them. June). pp. 31-48. ISSN 0128-7702; ESSN: 2231-8534 http://www.pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2026%20(T)%20Jun.%202018/03%20JSSH(T)-0733-2018-2ndProof.pdf
spellingShingle Sahharon, Hamizah
Bolong, Jusang
Omar, Siti Zobidah
Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project
title Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project
title_full Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project
title_fullStr Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project
title_full_unstemmed Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project
title_short Enhancing the sense of togetherness among youth via Facebook: a case study on 1Malaysia Wireless Village Project
title_sort enhancing the sense of togetherness among youth via facebook a case study on 1malaysia wireless village project
url http://psasir.upm.edu.my/id/eprint/66257/1/03%20JSSH%28T%29-0733-2018-2ndProof.pdf
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