Contemporary research methods in business
In this book, a few contemporary research methods in business are introduced to researchers who are doing research in business. The concept and underlying philosophy of these methods are illustrated. The steps and application examples are also provided. We believe these contemporary research met...
| Main Authors: | , , , |
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| Format: | Book |
| Language: | English |
| Published: |
Universiti Putra Malaysia Press
2018
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| Online Access: | http://psasir.upm.edu.my/id/eprint/71636/1/Contemporary%20research%20method%20-%20cutted.pdf |
| Summary: | In this book, a few contemporary research methods in business
are introduced to researchers who are doing research in
business. The concept and underlying philosophy of these
methods are illustrated. The steps and application examples are
also provided. We believe these contemporary research methods
would enrich the research community. This book is suitable for
university professors, lecturers and research students who want
to pick up some new methods for their research work. |
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