Conceptual model development of big data analytics implementation assessment effect on decision-making

The significance of big data advancement has benefited various organizations to leverage the potential insights and capabilities of big data in organizational performance and decision-making. However, the analytics outcome and quality of big data analytics (BDA) implementation has yet to be addresse...

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Main Authors: Adrian, Cecilia, Abdullah, Rusli, Atan, Rodziah, Jusoh, Yusmadi Yah
Format: Article
Language:English
Published: IMAI Software 2018
Online Access:http://psasir.upm.edu.my/id/eprint/72097/1/Conceptual%20model%20development%20of%20big%20data%20analytics%20implementation%20assessment%20effect%20on%20decision-making.pdf
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author Adrian, Cecilia
Abdullah, Rusli
Atan, Rodziah
Jusoh, Yusmadi Yah
author_facet Adrian, Cecilia
Abdullah, Rusli
Atan, Rodziah
Jusoh, Yusmadi Yah
author_sort Adrian, Cecilia
collection UPM
description The significance of big data advancement has benefited various organizations to leverage the potential insights and capabilities of big data in organizational performance and decision-making. However, the analytics outcome and quality of big data analytics (BDA) implementation has yet to be addressed. Therefore the aims of this paper are to identify and analyze the affecting factors and elements of BDA implementation and to propose a conceptual model for effective decision-making through BDA implementation assessment. The model is developed based on three dimensions such as performing data strategy (organization), collaborative knowledge worker (people) and executing data analytics (technology). The findings of this ongoing study proceeds with designing a proposed conceptual model with the research hypothesis and may provide a better assessment model for effective decision-making in the long run.
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spelling upm.eprints-720972020-02-10T00:26:25Z http://psasir.upm.edu.my/id/eprint/72097/ Conceptual model development of big data analytics implementation assessment effect on decision-making Adrian, Cecilia Abdullah, Rusli Atan, Rodziah Jusoh, Yusmadi Yah The significance of big data advancement has benefited various organizations to leverage the potential insights and capabilities of big data in organizational performance and decision-making. However, the analytics outcome and quality of big data analytics (BDA) implementation has yet to be addressed. Therefore the aims of this paper are to identify and analyze the affecting factors and elements of BDA implementation and to propose a conceptual model for effective decision-making through BDA implementation assessment. The model is developed based on three dimensions such as performing data strategy (organization), collaborative knowledge worker (people) and executing data analytics (technology). The findings of this ongoing study proceeds with designing a proposed conceptual model with the research hypothesis and may provide a better assessment model for effective decision-making in the long run. IMAI Software 2018 Article NonPeerReviewed text en http://psasir.upm.edu.my/id/eprint/72097/1/Conceptual%20model%20development%20of%20big%20data%20analytics%20implementation%20assessment%20effect%20on%20decision-making.pdf Adrian, Cecilia and Abdullah, Rusli and Atan, Rodziah and Jusoh, Yusmadi Yah (2018) Conceptual model development of big data analytics implementation assessment effect on decision-making. International Journal of Interactive Multimedia and Artificial Intelligence, 5 (1). 101 - 106. ISSN 1989-1660 https://www.ijimai.org/journal/node/2180 10.9781/ijimai.2018.03.001
spellingShingle Adrian, Cecilia
Abdullah, Rusli
Atan, Rodziah
Jusoh, Yusmadi Yah
Conceptual model development of big data analytics implementation assessment effect on decision-making
title Conceptual model development of big data analytics implementation assessment effect on decision-making
title_full Conceptual model development of big data analytics implementation assessment effect on decision-making
title_fullStr Conceptual model development of big data analytics implementation assessment effect on decision-making
title_full_unstemmed Conceptual model development of big data analytics implementation assessment effect on decision-making
title_short Conceptual model development of big data analytics implementation assessment effect on decision-making
title_sort conceptual model development of big data analytics implementation assessment effect on decision making
url http://psasir.upm.edu.my/id/eprint/72097/1/Conceptual%20model%20development%20of%20big%20data%20analytics%20implementation%20assessment%20effect%20on%20decision-making.pdf
work_keys_str_mv AT adriancecilia conceptualmodeldevelopmentofbigdataanalyticsimplementationassessmenteffectondecisionmaking
AT abdullahrusli conceptualmodeldevelopmentofbigdataanalyticsimplementationassessmenteffectondecisionmaking
AT atanrodziah conceptualmodeldevelopmentofbigdataanalyticsimplementationassessmenteffectondecisionmaking
AT jusohyusmadiyah conceptualmodeldevelopmentofbigdataanalyticsimplementationassessmenteffectondecisionmaking