Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach

Metaphor is a representation of object and situation that have meaning and comparable to real thing to convey the message to people. The purpose of using metaphor is to facilitate in making communication more direct and effective for particular user communities. This study reveals design metaphor is...

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Main Authors: Jamalai @ Jamali, Siti Nurliana, Admodisastro, Novia Indriaty, Kamaruddin, Azrina, Hassan, Sa'adah, Din, Jamilah
Format: Conference or Workshop Item
Language:English
Published: University Community Transformation Centre, Universiti Putra Malaysia 2017
Online Access:http://psasir.upm.edu.my/id/eprint/75463/1/AGREX-1.pdf
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author Jamalai @ Jamali, Siti Nurliana
Admodisastro, Novia Indriaty
Kamaruddin, Azrina
Hassan, Sa'adah
Din, Jamilah
author_facet Jamalai @ Jamali, Siti Nurliana
Admodisastro, Novia Indriaty
Kamaruddin, Azrina
Hassan, Sa'adah
Din, Jamilah
author_sort Jamalai @ Jamali, Siti Nurliana
collection UPM
description Metaphor is a representation of object and situation that have meaning and comparable to real thing to convey the message to people. The purpose of using metaphor is to facilitate in making communication more direct and effective for particular user communities. This study reveals design metaphor issues for paddy farmer population in agriculture domain in Malaysia. The work is motivated by the ICT-Based Agriculture Flagship Blueprint of the Malaysia Government, an initiative to equip agriculture stakeholders in Malaysia including farmers with ICT knowledge on multiple platforms e.g. kiosk, personal computer or mobile devices. The metaphors design is deemed to have a huge potential to improve usability for paddy farmers in Malaysia. The work is conducts using user-centered design approach. This approach allows higher degree of paddy farmers’ involvement during the development process. Also, to be able to obtains deeper understanding of the farmers’ background, tasks and environment. The study has derived a guidelines of metaphor design as well as development of design metaphors based on the guidelines. A prototype of mobile paddy application is developed to demonstrate the practicality of the design metaphors. The design metaphors then are evaluated by conducting usability testing to the farmers. The result is gathered and being assessed by using descriptive statistics.
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spelling upm.eprints-754632019-10-07T04:22:11Z http://psasir.upm.edu.my/id/eprint/75463/ Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach Jamalai @ Jamali, Siti Nurliana Admodisastro, Novia Indriaty Kamaruddin, Azrina Hassan, Sa'adah Din, Jamilah Metaphor is a representation of object and situation that have meaning and comparable to real thing to convey the message to people. The purpose of using metaphor is to facilitate in making communication more direct and effective for particular user communities. This study reveals design metaphor issues for paddy farmer population in agriculture domain in Malaysia. The work is motivated by the ICT-Based Agriculture Flagship Blueprint of the Malaysia Government, an initiative to equip agriculture stakeholders in Malaysia including farmers with ICT knowledge on multiple platforms e.g. kiosk, personal computer or mobile devices. The metaphors design is deemed to have a huge potential to improve usability for paddy farmers in Malaysia. The work is conducts using user-centered design approach. This approach allows higher degree of paddy farmers’ involvement during the development process. Also, to be able to obtains deeper understanding of the farmers’ background, tasks and environment. The study has derived a guidelines of metaphor design as well as development of design metaphors based on the guidelines. A prototype of mobile paddy application is developed to demonstrate the practicality of the design metaphors. The design metaphors then are evaluated by conducting usability testing to the farmers. The result is gathered and being assessed by using descriptive statistics. University Community Transformation Centre, Universiti Putra Malaysia 2017 Conference or Workshop Item PeerReviewed text en http://psasir.upm.edu.my/id/eprint/75463/1/AGREX-1.pdf Jamalai @ Jamali, Siti Nurliana and Admodisastro, Novia Indriaty and Kamaruddin, Azrina and Hassan, Sa'adah and Din, Jamilah (2017) Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach. In: International Conference on Agricultural Extension (AGREX'17), 14-16 Feb. 2017, Conference Hall, Faculty of Engineering, Universiti Putra Malaysia. (pp. 39-48).
spellingShingle Jamalai @ Jamali, Siti Nurliana
Admodisastro, Novia Indriaty
Kamaruddin, Azrina
Hassan, Sa'adah
Din, Jamilah
Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach
title Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach
title_full Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach
title_fullStr Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach
title_full_unstemmed Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach
title_short Design metaphor to improve interface usability for paddy farmers in Malaysia using user-centered approach
title_sort design metaphor to improve interface usability for paddy farmers in malaysia using user centered approach
url http://psasir.upm.edu.my/id/eprint/75463/1/AGREX-1.pdf
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