Impact of core-product and service-encounter quality, attitude, image, trust and love on repurchase: full-service vs low-cost carriers in South Korea
Purpose – The purpose of this study was to examine airline passengers’ repurchase decision-making process by developing a sturdy theoretical framework comprising in-flight core-product and service-encounter quality, brand attitude, image, trust and love. The authors also attempted to examine if su...
| Päätekijät: | , , , , |
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| Aineistotyyppi: | Artikkeli |
| Kieli: | English |
| Julkaistu: |
Emerald Publishing Limited
2019
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| Linkit: | http://psasir.upm.edu.my/id/eprint/80153/1/Impact%20of%20core-product%20and%20service-encounter%20quality%2C%20attitude%2C%20image%2C%20trust%20and%20love%20on%20repurchase%20Full-service%20vs%20low-cost%20carriers%20in%20South%20Korea.pdf |