Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age

With limited research regarding the effect of personal characteristics on the cruise decision-making process, this study attempted to investigate the interrelationships between quality factors (i.e. physical environment quality, interactional quality, and outcome quality), satisfaction, affective co...

Full description

Bibliographic Details
Main Authors: Chua, Bee Lia, Lee, Sanghyeop, Hyeon, Cheol Kim, Heesup, Han
Format: Article
Language:English
Published: SAGE Publications 2019
Online Access:http://psasir.upm.edu.my/id/eprint/80321/1/Investigation%20of%20cruise%20vacationers%E2%80%99%20behavioral%20intention%20formation%20in%20the%20fast-growing%20cruise%20industry%20the%20moderating%20impact%20of%20gender%20and%20age.pdf
_version_ 1796980765626466304
author Chua, Bee Lia
Lee, Sanghyeop
Hyeon, Cheol Kim
Heesup, Han
author_facet Chua, Bee Lia
Lee, Sanghyeop
Hyeon, Cheol Kim
Heesup, Han
author_sort Chua, Bee Lia
collection UPM
description With limited research regarding the effect of personal characteristics on the cruise decision-making process, this study attempted to investigate the interrelationships between quality factors (i.e. physical environment quality, interactional quality, and outcome quality), satisfaction, affective commitment, and behavioral intentions across gender and age groups. Our findings indicated that both interactional quality and outcome quality were significantly related to vacationer satisfaction. The mediation test revealed that both vacationer satisfaction and affective commitment played a significant mediating role in the proposed theoretical framework. The moderation test indicated that the paths from physical environment quality to vacationer satisfaction and from outcome quality to vacationer satisfaction differed significantly across males and females. In addition, our findings indicated that the link between vacationer satisfaction and affective commitment differed significantly across high and low age groups.
first_indexed 2024-03-06T10:27:51Z
format Article
id upm.eprints-80321
institution Universiti Putra Malaysia
language English
last_indexed 2024-03-06T10:27:51Z
publishDate 2019
publisher SAGE Publications
record_format dspace
spelling upm.eprints-803212020-10-21T19:02:22Z http://psasir.upm.edu.my/id/eprint/80321/ Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age Chua, Bee Lia Lee, Sanghyeop Hyeon, Cheol Kim Heesup, Han With limited research regarding the effect of personal characteristics on the cruise decision-making process, this study attempted to investigate the interrelationships between quality factors (i.e. physical environment quality, interactional quality, and outcome quality), satisfaction, affective commitment, and behavioral intentions across gender and age groups. Our findings indicated that both interactional quality and outcome quality were significantly related to vacationer satisfaction. The mediation test revealed that both vacationer satisfaction and affective commitment played a significant mediating role in the proposed theoretical framework. The moderation test indicated that the paths from physical environment quality to vacationer satisfaction and from outcome quality to vacationer satisfaction differed significantly across males and females. In addition, our findings indicated that the link between vacationer satisfaction and affective commitment differed significantly across high and low age groups. SAGE Publications 2019 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/80321/1/Investigation%20of%20cruise%20vacationers%E2%80%99%20behavioral%20intention%20formation%20in%20the%20fast-growing%20cruise%20industry%20the%20moderating%20impact%20of%20gender%20and%20age.pdf Chua, Bee Lia and Lee, Sanghyeop and Hyeon, Cheol Kim and Heesup, Han (2019) Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age. Journal of Vacation Marketing, 25 (1). pp. 51-70. ISSN 1356-7667; ESSN: 1479-1870 https://journals.sagepub.com/doi/10.1177/1356766717750419 10.1177/1356766717750419
spellingShingle Chua, Bee Lia
Lee, Sanghyeop
Hyeon, Cheol Kim
Heesup, Han
Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
title Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
title_full Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
title_fullStr Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
title_full_unstemmed Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
title_short Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
title_sort investigation of cruise vacationers behavioral intention formation in the fast growing cruise industry the moderating impact of gender and age
url http://psasir.upm.edu.my/id/eprint/80321/1/Investigation%20of%20cruise%20vacationers%E2%80%99%20behavioral%20intention%20formation%20in%20the%20fast-growing%20cruise%20industry%20the%20moderating%20impact%20of%20gender%20and%20age.pdf
work_keys_str_mv AT chuabeelia investigationofcruisevacationersbehavioralintentionformationinthefastgrowingcruiseindustrythemoderatingimpactofgenderandage
AT leesanghyeop investigationofcruisevacationersbehavioralintentionformationinthefastgrowingcruiseindustrythemoderatingimpactofgenderandage
AT hyeoncheolkim investigationofcruisevacationersbehavioralintentionformationinthefastgrowingcruiseindustrythemoderatingimpactofgenderandage
AT heesuphan investigationofcruisevacationersbehavioralintentionformationinthefastgrowingcruiseindustrythemoderatingimpactofgenderandage