Case Study of Biopro (M) Sdn. Bhd. the Strategic Management Plan
This is a case study report on Biopro (M) Sdn. Bhd. - a latex disposable glove manufacturing company which is experiencing loss in revenue due to global steep slide in the price of latex disposable glove. The company is facing intense pressure from existing customers to match the current market p...
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Format: | Project Paper Report |
Language: | English English |
Published: |
1999
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Online Access: | http://psasir.upm.edu.my/id/eprint/8120/1/GSM_1999_5_.pdf |