Role of airline food quality, price reasonableness, image, satisfaction, and attachment in building re-flying intention
Quality of in-flight food and beverage is undoubtedly one of the most important requisites for passengers’ pleasurable flight experiences in the full-service airline industry. Nonetheless, little is known about its role in forming re-flying intention. The present research successfully addressed this...
Main Authors: | Han, Heesup, Lee, Kai Sean, Chua, Bee Lia, Lee, Sanghyeop, Kim, Wansoo |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2019
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Online Access: | http://psasir.upm.edu.my/id/eprint/82042/1/Role%20of%20airline%20food%20quality%2C%20price%20reasonableness%2C%20image%2C%20satisfaction%2C%20and%20attachment%20in%20building%20re-flying%20intention.pdf |
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