Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia

The growing awareness on Halal concept among consumers has increased the demand for Halal products and services. Hence, it is pivotal that these Halal products and services are readily available, especially for the Muslims. In Malaysia, the availability of Halal products, excellent hospitality, vari...

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Bibliografski detalji
Glavni autor: Razali, Nor Ellyna
Format: Disertacija
Jezik:English
Izdano: 2019
Teme:
Online pristup:http://psasir.upm.edu.my/id/eprint/85541/1/FSTM%202020%207%20ir.pdf
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author Razali, Nor Ellyna
author_facet Razali, Nor Ellyna
author_sort Razali, Nor Ellyna
collection UPM
description The growing awareness on Halal concept among consumers has increased the demand for Halal products and services. Hence, it is pivotal that these Halal products and services are readily available, especially for the Muslims. In Malaysia, the availability of Halal products, excellent hospitality, various services, and pristine natural environment have placed it as one of the top Islamic tourism destinations especially among Middle Eastern tourists. However, the number of Halal-certified food premises remains scarce despite the recent development of the foodservice industry. Additionally, the critical success factors to the implementation of Halal certification system in the foodservice industry, especially in restaurants, remain underexplored. Thus, this study aimed to identify motivational, challenges, and critical success factors in managing Halal certified restaurants in Malaysia. This study conducted a semi-structured interview approach, which involved 21 respondents including Halal executives, managers or supervisors, owners and JAKIM officers. Using ATLAS.ti (version 7), this study analysed the coded interview transcripts to identify any emerging themes and pattern with respect to the objectives of this study. This study further revealed (1) customers‘ expectations and satisfaction, (2) restaurant image and reputation, (3) positive business performance, (4) top management support, (5) product quality and safety, and (6) support from authorities as motivational factors to the implementation of Halal certification in restaurants. Besides, this study also identified several challenges to the implementation of Halal certification in restaurants, namely (1) employee issues, (2) supplier and logistic, (3) complicated requirement and process (4) consultant limitation, and (5) restaurant attributes. Furthermore, the identified critical success factors were (1) top management commitment, (2) employee attributes, (3) company attribute, (4) supplier commitment, (5) managerial role, (6) teamwork, and (7) restaurant internal operation. Conclusively, this study obtained in-depth insights on these key aspects that influence the implementation of Halal certification in restaurants within the Malaysian context.
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spelling upm.eprints-855412021-12-14T04:04:36Z http://psasir.upm.edu.my/id/eprint/85541/ Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia Razali, Nor Ellyna The growing awareness on Halal concept among consumers has increased the demand for Halal products and services. Hence, it is pivotal that these Halal products and services are readily available, especially for the Muslims. In Malaysia, the availability of Halal products, excellent hospitality, various services, and pristine natural environment have placed it as one of the top Islamic tourism destinations especially among Middle Eastern tourists. However, the number of Halal-certified food premises remains scarce despite the recent development of the foodservice industry. Additionally, the critical success factors to the implementation of Halal certification system in the foodservice industry, especially in restaurants, remain underexplored. Thus, this study aimed to identify motivational, challenges, and critical success factors in managing Halal certified restaurants in Malaysia. This study conducted a semi-structured interview approach, which involved 21 respondents including Halal executives, managers or supervisors, owners and JAKIM officers. Using ATLAS.ti (version 7), this study analysed the coded interview transcripts to identify any emerging themes and pattern with respect to the objectives of this study. This study further revealed (1) customers‘ expectations and satisfaction, (2) restaurant image and reputation, (3) positive business performance, (4) top management support, (5) product quality and safety, and (6) support from authorities as motivational factors to the implementation of Halal certification in restaurants. Besides, this study also identified several challenges to the implementation of Halal certification in restaurants, namely (1) employee issues, (2) supplier and logistic, (3) complicated requirement and process (4) consultant limitation, and (5) restaurant attributes. Furthermore, the identified critical success factors were (1) top management commitment, (2) employee attributes, (3) company attribute, (4) supplier commitment, (5) managerial role, (6) teamwork, and (7) restaurant internal operation. Conclusively, this study obtained in-depth insights on these key aspects that influence the implementation of Halal certification in restaurants within the Malaysian context. 2019-12 Thesis NonPeerReviewed text en http://psasir.upm.edu.my/id/eprint/85541/1/FSTM%202020%207%20ir.pdf Razali, Nor Ellyna (2019) Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia. Masters thesis, Universiti Putra Malaysia. Halal food - Malaysia Small business - Malaysia Food - Religious aspects - Islam
spellingShingle Halal food - Malaysia
Small business - Malaysia
Food - Religious aspects - Islam
Razali, Nor Ellyna
Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia
title Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia
title_full Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia
title_fullStr Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia
title_full_unstemmed Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia
title_short Evaluation of motivational, challenges and critical success factors in managing halal-certified restaurants in the Klang Valley, Malaysia
title_sort evaluation of motivational challenges and critical success factors in managing halal certified restaurants in the klang valley malaysia
topic Halal food - Malaysia
Small business - Malaysia
Food - Religious aspects - Islam
url http://psasir.upm.edu.my/id/eprint/85541/1/FSTM%202020%207%20ir.pdf
work_keys_str_mv AT razalinorellyna evaluationofmotivationalchallengesandcriticalsuccessfactorsinmanaginghalalcertifiedrestaurantsintheklangvalleymalaysia