Mediating effect of customer perceived value on the relationship between service quality and customer satisfaction of e-banking in Bangladesh
Purpose – The purpose of this paper is to explore the mediating role of the Customer perceived value (CPV) role between customer satisfaction (CS) and service quality (SQ) in the E- Banking sector of Bangladesh. Design/methodology/approach – A conceptual model is developed by using Theory of Planned...
Main Authors: | Md., Abdul Bashir, Ali, Mass Hareeza, Lam, Mun Wai, Hossain, Mohammad Imtiaz, Rahaman, Md. Shumonur |
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Format: | Article |
Language: | English |
Published: |
Science & Engineering Research Support Society
2020
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Online Access: | http://psasir.upm.edu.my/id/eprint/86713/1/Mediating%20effect%20of%20customer%20perceived%20value%20on%20the%20relationship%20.pdf |
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