Consumers’ intention to adopt eco-friendly electric airplanes: The moderating role of perceived uncertainty of outcomes and attachment to eco-friendly products
Greening is undeniably one of the emerging issues in the airline industry. Yet, empirical research on passengers’ behaviors pertinent to eco-friendly airplanes is scant. This study was designed to deepen the theory of planned behavior by integrating perceived uncertainty of outcomes and attachment t...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor and Francis
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/88251/1/ABSTRACT.pdf |