Does trust mediate the relationship between entrepreneurial capacity and commitment? the perspective of the franchise industry in Malaysia
The franchise industry is one of the most widely recognised business forms promising profitable business ownership. Inherent in the franchise business management is the unique relationship between the entrepreneurs in the franchise business, namely the franchisors and franchisees. It appears that tr...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Primrose Hall Publishing Group
2020
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| Online Access: | http://psasir.upm.edu.my/id/eprint/88520/1/ABSTRACT.pdf |