Eliciting customers’ waste reduction and water saving behaviors at a hotel
Without a doubt, sustainability is a critical issue in the world’s hotel industry. The present study examined the key cognitive, affective, and normative determinants of customers’ waste reduction and water saving intentions during their hotel stay. This research also investigated the effect of invo...
| Autori principali: | , , |
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| Natura: | Articolo |
| Lingua: | English |
| Pubblicazione: |
Elsevier
2020
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| Accesso online: | http://psasir.upm.edu.my/id/eprint/88782/1/ABSTRACT.pdf |
| _version_ | 1825936570964770816 |
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| author | Han, Heesup Chua, Bee Lia Sunghyup, Sean Hyun |
| author_facet | Han, Heesup Chua, Bee Lia Sunghyup, Sean Hyun |
| author_sort | Han, Heesup |
| collection | UPM |
| description | Without a doubt, sustainability is a critical issue in the world’s hotel industry. The present study examined the key cognitive, affective, and normative determinants of customers’ waste reduction and water saving intentions during their hotel stay. This research also investigated the effect of involvement of green behaviors in everyday life as a moderator. A survey methodology and quantitative approach were utilized while conducting this study. Our results revealed that environmental value, concern, and awareness acted as significant cognitive triggers in forming pro-environmental intentions, and that anticipated feelings were important contributors to increasing intentions. The salient role of moral norm in determining environmentally responsible decision was also uncovered. Moreover, the results from the invariance test demonstrated that involvement of green behaviors included a significant moderating effect. Overall, our conceptual model sufficiently explained the variance in pro-environmental intentions among hotel customers. |
| first_indexed | 2024-03-06T10:46:18Z |
| format | Article |
| id | upm.eprints-88782 |
| institution | Universiti Putra Malaysia |
| language | English |
| last_indexed | 2024-03-06T10:46:18Z |
| publishDate | 2020 |
| publisher | Elsevier |
| record_format | dspace |
| spelling | upm.eprints-887822021-11-03T03:56:54Z http://psasir.upm.edu.my/id/eprint/88782/ Eliciting customers’ waste reduction and water saving behaviors at a hotel Han, Heesup Chua, Bee Lia Sunghyup, Sean Hyun Without a doubt, sustainability is a critical issue in the world’s hotel industry. The present study examined the key cognitive, affective, and normative determinants of customers’ waste reduction and water saving intentions during their hotel stay. This research also investigated the effect of involvement of green behaviors in everyday life as a moderator. A survey methodology and quantitative approach were utilized while conducting this study. Our results revealed that environmental value, concern, and awareness acted as significant cognitive triggers in forming pro-environmental intentions, and that anticipated feelings were important contributors to increasing intentions. The salient role of moral norm in determining environmentally responsible decision was also uncovered. Moreover, the results from the invariance test demonstrated that involvement of green behaviors included a significant moderating effect. Overall, our conceptual model sufficiently explained the variance in pro-environmental intentions among hotel customers. Elsevier 2020 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/88782/1/ABSTRACT.pdf Han, Heesup and Chua, Bee Lia and Sunghyup, Sean Hyun (2020) Eliciting customers’ waste reduction and water saving behaviors at a hotel. International Journal of Hospitality Management, 87. art. no. 102386. pp. 1-11. ISSN 0278-4319 https://www.sciencedirect.com/science/article/pii/S0278431918311976 10.1016/j.ijhm.2019.102386 |
| spellingShingle | Han, Heesup Chua, Bee Lia Sunghyup, Sean Hyun Eliciting customers’ waste reduction and water saving behaviors at a hotel |
| title | Eliciting customers’ waste reduction and water saving behaviors at a hotel |
| title_full | Eliciting customers’ waste reduction and water saving behaviors at a hotel |
| title_fullStr | Eliciting customers’ waste reduction and water saving behaviors at a hotel |
| title_full_unstemmed | Eliciting customers’ waste reduction and water saving behaviors at a hotel |
| title_short | Eliciting customers’ waste reduction and water saving behaviors at a hotel |
| title_sort | eliciting customers waste reduction and water saving behaviors at a hotel |
| url | http://psasir.upm.edu.my/id/eprint/88782/1/ABSTRACT.pdf |
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