| Summary: | The study has been conducted at Gunung Lang Recreational Park (GLRP)
due to the negative news reported regarding the facilities provided at the park
have disappoint the visitors. GLRP is one of the recreational park located in
the state of Perak and it has become a famous tourist destination in recent
years. The main objective of this study is to determine the level of visitors'
satisfaction towards facilities provided at GLRP. The socio-demographic
characteristics and factors that affects visitors' satisfaction towards facilities
have been studied. Questionnaire was used to collect data and 250
respondents were selected purposively. Data was analyzed using Descriptive
Analysis and Multiple Linear Regression. The level of satisfaction was
measured using Likert scale. Visitors overall satisfaction index towards the
facilities provided at GLRP was 3.12 This indicates that visitors were less
interested and consideration towards the facilities provided, which the
existence of facilities is not the main concern of visitors. The condition of the
wooden village houses obtained the highest mean score (3.66). The
attractiveness of ticketing counter obtained the lowest mean score (2.55).
Five significant factors affecting visitors' satisfaction level were identified
through this study, which were visit companion, re-visit intention, marital
status, ethnic and mode of transportation.
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