Assessment of consumer participation and behaviour towards the “No Plastic Bag Campaign” in Kuala Lumpur
This study assessed the consumer’s participation and behavior in the plastic bag campaign in the country. Participant observation and assessment were conducted among 396 shoppers at 3 different stores (i.e. hypermarket, supermarket, and convenience store) around Kuala Lumpur. Half of the shoppers in...
Main Authors: | Syed Ismail, Sharifah Norkhadijah, Suhaimi, Nur Syakirah Hanani, Karuppiah, Karmegam |
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Format: | Article |
Published: |
Human Resource Management Academic Research Society
2021
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