Place Marketing Strategy In Ecotourism:Theoretical And Practical Perspective.
In this globalization era,capability of place competitiveness will determine the continuity And sustainability of tourist location developments.
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| Format: | Book Section |
| Language: | English |
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Universiti Utara Malaysia
2006
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| Online Access: | http://eprints.usm.my/20515/1/ECOTOURISM_IN_THE_IMT-GT_REGION.ISSUES_AND_CHALLENGES.pdf |