Connecting Library with APEX Community

Hamzah Sendut Library as an APEX university library has taken a more proactive approach to rebrand promotional and outreach programs. A more creative, unique and inno-vative style have been used to ensure that the library's mis-sion in reaching out to the users is accomplished. ‘Skuad Pelanggan...

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Main Authors: Jan Mohamad, Radia Banu, Mohd Napiah, Mohd Kamal, Ibrahim, Intan Haryati, Ismail, Mohd Ikhwan, Wan Jan, Noor Azlinda, A. Basheer Ahamadhu, Ameer Sultan, Ibrahim, Asma Wati
Format: Conference or Workshop Item
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.usm.my/28163/1/connecting_library_with_APEX_community_%281%29.pdf
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author Jan Mohamad, Radia Banu
Mohd Napiah, Mohd Kamal
Ibrahim, Intan Haryati
Ismail, Mohd Ikhwan
Wan Jan, Noor Azlinda
A. Basheer Ahamadhu, Ameer Sultan
Ibrahim, Asma Wati
author_facet Jan Mohamad, Radia Banu
Mohd Napiah, Mohd Kamal
Ibrahim, Intan Haryati
Ismail, Mohd Ikhwan
Wan Jan, Noor Azlinda
A. Basheer Ahamadhu, Ameer Sultan
Ibrahim, Asma Wati
author_sort Jan Mohamad, Radia Banu
collection USM
description Hamzah Sendut Library as an APEX university library has taken a more proactive approach to rebrand promotional and outreach programs. A more creative, unique and inno-vative style have been used to ensure that the library's mis-sion in reaching out to the users is accomplished. ‘Skuad Pelanggan’ was formed to increase the effectiveness of library’s engagement with customers. The ultimate goal is to reach out to customers, increase the usage of library facilities, improving the relevance of the existence of the library in the campus community and provide additional value to the library users. Important aspects emphasized in the program include teaching and learning supports, with the focus on research and consultation. Efforts conducted through myPHS programs, exhibitions, and virtual market-ing have established positive impacts and realization of library’s relevance by the campus community.
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spelling usm.eprints-281632014-07-03T08:24:30Z http://eprints.usm.my/28163/ Connecting Library with APEX Community Jan Mohamad, Radia Banu Mohd Napiah, Mohd Kamal Ibrahim, Intan Haryati Ismail, Mohd Ikhwan Wan Jan, Noor Azlinda A. Basheer Ahamadhu, Ameer Sultan Ibrahim, Asma Wati Z719 Libraries (General) Hamzah Sendut Library as an APEX university library has taken a more proactive approach to rebrand promotional and outreach programs. A more creative, unique and inno-vative style have been used to ensure that the library's mis-sion in reaching out to the users is accomplished. ‘Skuad Pelanggan’ was formed to increase the effectiveness of library’s engagement with customers. The ultimate goal is to reach out to customers, increase the usage of library facilities, improving the relevance of the existence of the library in the campus community and provide additional value to the library users. Important aspects emphasized in the program include teaching and learning supports, with the focus on research and consultation. Efforts conducted through myPHS programs, exhibitions, and virtual market-ing have established positive impacts and realization of library’s relevance by the campus community. 2013-11 Conference or Workshop Item PeerReviewed application/pdf en http://eprints.usm.my/28163/1/connecting_library_with_APEX_community_%281%29.pdf Jan Mohamad, Radia Banu and Mohd Napiah, Mohd Kamal and Ibrahim, Intan Haryati and Ismail, Mohd Ikhwan and Wan Jan, Noor Azlinda and A. Basheer Ahamadhu, Ameer Sultan and Ibrahim, Asma Wati (2013) Connecting Library with APEX Community. In: University Community Engagement Conference (UCEC) 2013, 11-12 November 2013, Grand Inna Muara Hotel, Padang, Indonesia. (Submitted)
spellingShingle Z719 Libraries (General)
Jan Mohamad, Radia Banu
Mohd Napiah, Mohd Kamal
Ibrahim, Intan Haryati
Ismail, Mohd Ikhwan
Wan Jan, Noor Azlinda
A. Basheer Ahamadhu, Ameer Sultan
Ibrahim, Asma Wati
Connecting Library with APEX Community
title Connecting Library with APEX Community
title_full Connecting Library with APEX Community
title_fullStr Connecting Library with APEX Community
title_full_unstemmed Connecting Library with APEX Community
title_short Connecting Library with APEX Community
title_sort connecting library with apex community
topic Z719 Libraries (General)
url http://eprints.usm.my/28163/1/connecting_library_with_APEX_community_%281%29.pdf
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