Design approach for customers experience in services
In this paper, we examine customers’ behavior that influenced service provider’s evaluation of experience received. The method used in this research was a collection of quantitative data. A set of questionnaire was constructed through an analysis of keywords from literature reviews employing the KJ...
| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2011
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| Subjects: | |
| Online Access: | http://eprints.usm.my/28263/1/Full_paper_ICACA2011_AhmadZuhairi.pdf |