An investigation of the effects of an awareness campaign on young residents’ perceptions: a case study of the Lenggong World Heritage Site
This paper investigates three issues concerning younger residents of the Lenggong Valley World Heritage Site (WHS) in Malaysia: their perceptions of tourism development, their perceptions and attitudes regarding their contribution to and promotion of the WHS, and the effects of an awareness camp...
Main Authors: | Jaafar, Mastura, Rasoolimanesh, Mostafa S., Md Noor, Shuhaida |
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Format: | Article |
Published: |
Routledge
2015
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Subjects: |
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