A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances
The purpose of this paper is to proposing a method investigating on product appearance perceived by the ageing consumers.It also examines the relationship between ageing perception towards product appearance in oder to better understand how they will respond to products as they grow older.
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2017
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| Subjects: | |
| Online Access: | http://eprints.usm.my/38452/1/BCM17full_A_Method_of_Investigating_the_Ageing_Perception_and_Satisfaction_towards_Product_Appearances.pdf |
| _version_ | 1825833855543672832 |
|---|---|
| author | Majid, Ahmad Zuhairi Abdul Jamalludin, Nurazlina |
| author_facet | Majid, Ahmad Zuhairi Abdul Jamalludin, Nurazlina |
| author_sort | Majid, Ahmad Zuhairi Abdul |
| collection | USM |
| description | The purpose of this paper is to proposing a method investigating on product appearance perceived by the ageing consumers.It also examines the relationship between ageing perception towards product appearance in oder to better understand how they will respond to products as they grow older. |
| first_indexed | 2024-03-06T15:14:03Z |
| format | Conference or Workshop Item |
| id | usm.eprints-38452 |
| institution | Universiti Sains Malaysia |
| language | English |
| last_indexed | 2024-03-06T15:14:03Z |
| publishDate | 2017 |
| record_format | dspace |
| spelling | usm.eprints-384522020-02-19T09:16:08Z http://eprints.usm.my/38452/ A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances Majid, Ahmad Zuhairi Abdul Jamalludin, Nurazlina NX Arts in general The purpose of this paper is to proposing a method investigating on product appearance perceived by the ageing consumers.It also examines the relationship between ageing perception towards product appearance in oder to better understand how they will respond to products as they grow older. 2017 Conference or Workshop Item NonPeerReviewed application/pdf en http://eprints.usm.my/38452/1/BCM17full_A_Method_of_Investigating_the_Ageing_Perception_and_Satisfaction_towards_Product_Appearances.pdf Majid, Ahmad Zuhairi Abdul and Jamalludin, Nurazlina (2017) A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances. In: The 4th International Conference on Creative Industries Bandung Creative Movement 2017. |
| spellingShingle | NX Arts in general Majid, Ahmad Zuhairi Abdul Jamalludin, Nurazlina A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances |
| title | A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances |
| title_full | A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances |
| title_fullStr | A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances |
| title_full_unstemmed | A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances |
| title_short | A Method of Investigating the Ageing Perception and Satisfaction towards Product Appearances |
| title_sort | method of investigating the ageing perception and satisfaction towards product appearances |
| topic | NX Arts in general |
| url | http://eprints.usm.my/38452/1/BCM17full_A_Method_of_Investigating_the_Ageing_Perception_and_Satisfaction_towards_Product_Appearances.pdf |
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