Shifting Perceptions Of Instant Ramen In Japan During The High-growth Era, 1958–1973
Instant ramen attained national prominence in Japan beginning in 1958 with the release of the first nationally advertised brand, Chikin Ramen, produced and sold by Momofuku Ando's Sanshī Shokuhin, later to be renamed the Nissin Foods Corporation. From the time of its release, instant ramen b...
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| Format: | Article |
| Language: | English |
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Penerbit Universiti Sains Malaysia (USM Press)
2012
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| Online Access: | http://eprints.usm.my/40549/1/GeorgeSolt-InstantRamen.pdf |