A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns

Languages used by journalists is often characterised by the writers’ personal point of view. This is especially true for columnists whose writings are based on their subjective opinions, usually published in a series (McNair, 2008). Consequently, it is important for columnists to create and maintain...

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Bibliographic Details
Main Author: Ismail, Habibah
Other Authors: Moussa, Pourya Asl
Format: Book Section
Language:English
Published: Pusat Pengajian Ilmu Kemanusiaan 2019
Subjects:
Online Access:http://eprints.usm.my/45628/1/ART13.pdf
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author Ismail, Habibah
author2 Moussa, Pourya Asl
author_facet Moussa, Pourya Asl
Ismail, Habibah
author_sort Ismail, Habibah
collection USM
description Languages used by journalists is often characterised by the writers’ personal point of view. This is especially true for columnists whose writings are based on their subjective opinions, usually published in a series (McNair, 2008). Consequently, it is important for columnists to create and maintain relationships with the target audience and in so doing, columnists use the power of language to communicate and interact with their readers. Not only are readers engaged when they respond to columns with their comments, other forms of feedback are now provided such as options to click the ‘like’ button or from a scale of ‘emojis’, usually at the end of the article –increasing the challenge for writers to produce a good piece of writing. According to McNair (2008, p109), this is not only entertaining for the reader, the thought “that we will disagree with a columnist whose opinions occupy the other end of the ideological spectrum from our own is often what compels us to read”. However, journalistic commentary may require critical review as we are aware of the influence and how changes in the media environment are impacting its demand and supply (Višňovský & Radošinská, 2017).
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spelling usm.eprints-456282019-10-14T04:12:44Z http://eprints.usm.my/45628/ A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns Ismail, Habibah H1-99 Social sciences (General) Languages used by journalists is often characterised by the writers’ personal point of view. This is especially true for columnists whose writings are based on their subjective opinions, usually published in a series (McNair, 2008). Consequently, it is important for columnists to create and maintain relationships with the target audience and in so doing, columnists use the power of language to communicate and interact with their readers. Not only are readers engaged when they respond to columns with their comments, other forms of feedback are now provided such as options to click the ‘like’ button or from a scale of ‘emojis’, usually at the end of the article –increasing the challenge for writers to produce a good piece of writing. According to McNair (2008, p109), this is not only entertaining for the reader, the thought “that we will disagree with a columnist whose opinions occupy the other end of the ideological spectrum from our own is often what compels us to read”. However, journalistic commentary may require critical review as we are aware of the influence and how changes in the media environment are impacting its demand and supply (Višňovský & Radošinská, 2017). Pusat Pengajian Ilmu Kemanusiaan Moussa, Pourya Asl Kumaran, Rajandran Azam, Yazir 2019 Book Section PeerReviewed application/pdf en http://eprints.usm.my/45628/1/ART13.pdf Ismail, Habibah (2019) A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns. In: The 5Th International Conference on Linguistics, Literature and Culture. Pusat Pengajian Ilmu Kemanusiaan, Pulau Pinang, Malaysia, pp. 61-65. ISBN 9789674614362
spellingShingle H1-99 Social sciences (General)
Ismail, Habibah
A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns
title A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns
title_full A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns
title_fullStr A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns
title_full_unstemmed A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns
title_short A Corpus-assisted Discourse Analysis of ‘The Star Online’ Columns
title_sort corpus assisted discourse analysis of the star online columns
topic H1-99 Social sciences (General)
url http://eprints.usm.my/45628/1/ART13.pdf
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