The Influence Of Technology Acceptance, Effectiveness,
Motivation, Opportunity And Social Identity Towards
Customer Know-How Dota Gamers

The Influence Of Technology Acceptance, Effectiveness, Motivation, Opportunity And Social Identity Towards Customer Know-How Dota Gamers

Focusing on Indonesian active online Dota2 gaming players, this study investigates the antecedents of customer-to-customer online knowhow exchange (C2COKHE) and moderating effect of social identity (SI) on this behavior. C2COKHE is important because interactions between gamers carried out in the co...

Бүрэн тодорхойлолт

Номзүйн дэлгэрэнгүй
Үндсэн зохиолч:	Nugrahani, Rah Utami
Формат:	Дипломын ажил
Хэл сонгох:	English
Хэвлэсэн:	2021
Нөхцлүүд:	HF5001-6182 Business
Онлайн хандалт:	http://eprints.usm.my/59353/1/RAH%20UTAMI%20NUGRAHANI%20-%20TESIS%20cut.pdf

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