Digital Branding Adaptation For Indonesian Small Medium Enterprises Expansion Into Global Market

The function of branding in enhancing the competitiveness of Small Medium Enterprises in Indonesia continues to be a particular goal for numerous stakeholders. These efforts constantly encounter obstacles for providing direct branding services to SMEs since there is no aid available in the market...

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Bibliographic Details
Main Author: Siswanto, Riky Azharyandi
Format: Thesis
Language:English
Published: 2023
Subjects:
Online Access:http://eprints.usm.my/60357/1/RIKY%20AZHARYANDI%20SISWANTO%20%20-%20TESIS%20cut.pdf