Using The Servqual Model To Assess Service Quality And Customer Satisfaction: An Empirical Study Of Rawang Rest Area
The purpose of this study is to analyze expected service, investigate perceived service and to analyze the effect of perceived service quality on the satisfaction level of Rawang rest area users. The results of this study would be beneficial to the new property developer who is going to be a new res...
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| Format: | Thesis |
| Language: | English |
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2014
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| Online Access: | http://eprints.usm.my/60604/1/24%20Pages%20from%2000001779595.pdf |