Attitudes and subjective norms towards social media influencers with behavioural intent on food choices among undergraduate Students In School Of Health Sciences, Universiti Sains Malaysia (USM), Health Campus, Kubang Kerian, Kelantan
This study investigates the influence of social media influencers (SMIs) on the dietary choices of undergraduate Health Sciences students at USM Health Campus. It examines the relationship between students' attitudes, subjective norms towards SMIs, and their behavioral intent regarding food...
| Main Author: | |
|---|---|
| Format: | Monograph |
| Language: | English |
| Published: |
Universiti Sains Malaysia
2024
|
| Subjects: | |
| Online Access: | http://eprints.usm.my/61967/1/Syafini%20Binti%20Bakri_157704%20-%20e.pdf |