Investigating organizational communication between top management and academic staff in Malaysian Technical University Network (MTUN)
Organizations are there because of their employees and vice versa employees are there because of their organizations. Communication is a basic element which increases harmony among individuals and organizations for achieving goals at the workplace. Communication is a fundamental skill for orga...
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| Format: | Thesis |
| Language: | English English English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/1002/1/24p%20AYSHA%20SADIA.pdf http://eprints.uthm.edu.my/1002/2/AYSHA%20SADIA%20COPYRIGHT%20DECLARATION.pdf http://eprints.uthm.edu.my/1002/3/AYSHA%20SADIA%20WATERMARK.pdf |
| Summary: | Organizations are there because of their employees and vice versa employees are there
because of their organizations. Communication is a basic element which increases
harmony among individuals and organizations for achieving goals at the workplace.
Communication is a fundamental skill for organizational development, whereby a lack
in communication efficiency leads to a dissonance atmosphere. The aim of this study
is to explore the issue of organisational communication between heads of departments
and academic staff of all four Malaysian Technical University Network (MTUN).
Study focuses on identifying the relationship of communication flow among academic
staff and heads of departments in MTUN vertical top down and horizontal layout. The
researcher used a mixed method approach to collect the relevant data for this study
questionnaire and interview, questionnaire for quantitative approach and interview for
qualitative purpose. Quantitative analysis determines the level of communication
satisfaction among heads of departments and academic staff. While, qualitative
analysis works on communication satisfaction from the perspective of the heads of
departments. The population of this study consisted of two groups, namely, heads of
departments (n=113) and academic staff (n=3596) from all four MTUNs. Heads of
departments were intentionally selected using purposeful sampling while academic
staff were selected randomly. This research contributes to academic organization to
quantify the internal organizational communication styles, communication satisfaction
patterns and explains how leadership styles influence communication satisfaction. The
findings revealed inefficient communication among heads of departments and
academic staff due to moderate levels of communication in daily conversation at the
workplace. This study insights of communication culture and how to foster an engaged
heads of departments and staff with communicational behaviour. The research
highlighted the areas of less satisfied communication areas as well as reasons for less
satisfaction. Suggestions for improvements of communication skills among heads of iv
departments and academic staff are essential and crucial communication skills for
leaders must be improved for long term organizational goals. |
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