The effects of destination image and perceived risk on revisit intention: a study in the south eastern coast of Sabah, Malaysia
This study investigated the effects of destination image and perceived risk on revisit intention in the South Eastern Coast of Sabah, Malaysia. A total of 171 questionnaires were collected from international tourists through a self-administered questionnaire. The result of this study identified that...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Malaysia Sabah (UMS)
2018
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| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/5508/1/AJ%202018%20%28552%29.pdf |