Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
The pandemic of COVID-19 has constrained the retail outlets of the country to stay shut. Malaysia seen the pandemic has trigger positive open door in digitalization in internet shopping and food dealing with administration. Hence, this study aims to investigate “What are the impact of digital...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Human Resource Management Academic Research Society
2022
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| Subjects: | |
| Online Access: | http://eprints.uthm.edu.my/7778/1/J14590_32078a5fd5d32f284eaffad86f83a86b.pdf |
| Summary: | The pandemic of COVID-19 has constrained the retail outlets of the country
to stay shut. Malaysia seen the pandemic has trigger positive open door in
digitalization in internet shopping and food dealing with administration.
Hence, this study aims to investigate “What are the impact of digital
entrepreneurship in Malaysia in the era of Covid-19 pandemic?”. Meanwhile
the objective of this study is to ‘Identify the impact of digital entrepreneurship
in Malaysia during Covid-19 pandemic’. This research uses qualitative
methods with a descriptive analysis approach and contextual techniques. For
the finding, we can conclude that there is a positive impact on digital
entrepreneurship on Malaysian society during Covid-19. COVID-19
pandemic had turned conventional shopping and it needed to challenge
individuals into new standards rehearses. |
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