The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture

The present study attempts to analyze the effect of consumers’ autonomy and attitude on halal food purchase intention, especially in a collectivist culture. In addition, the effect of consumers’ attitude on their autonomy while making up halal food purchase intention was also investigated. The respo...

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Main Authors: Syed, Sumera, Ahmad, Fauziah Sh., Hussain Shah, Syed Rashid
Format: Article
Language:English
Published: Canadian Center of Science and Education 2022
Subjects:
Online Access:http://eprints.utm.my/100475/1/SumeraSyed2022_TheInfluenceofAttitudeonConsumersAutonomy.pdf
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author Syed, Sumera
Ahmad, Fauziah Sh.
Hussain Shah, Syed Rashid
author_facet Syed, Sumera
Ahmad, Fauziah Sh.
Hussain Shah, Syed Rashid
author_sort Syed, Sumera
collection ePrints
description The present study attempts to analyze the effect of consumers’ autonomy and attitude on halal food purchase intention, especially in a collectivist culture. In addition, the effect of consumers’ attitude on their autonomy while making up halal food purchase intention was also investigated. The responses from a sample of 308 respondents from the major cities of Pakistan were gathered with the help of an online questionnaire and then analyzed by using Partial Least Squares-Structural Equation Modeling (PLS-SEM). The results revealed a large and significant effect of consumers’ attitude on their autonomy to make halal food purchase intention. Moreover, the effect of consumers’ attitude on halal food purchase intention was found to be significant; whereas the effect of consumers’ autonomy on halal food purchase intention was not found. Hence, the results indicate that consumers’ autonomy, which is an innate psychological need of humans, is undermined by their attitude in collectivist cultures. The study was performed to analyze the impact of consumers’ attitude on their autonomy; future studies may be performed to examine the impact of attitude on other basic psychological needs of competence, and relatedness. Furthermore, Pakistan was taken as the context of study, such future research endeavors may be carried out in other collectivist and even non-collectivist societies. The present study is believed to be the first ever to investigate the impact of attitude on autonomy, specifically in a collectivist society
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spelling utm.eprints-1004752023-04-14T02:08:47Z http://eprints.utm.my/100475/ The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture Syed, Sumera Ahmad, Fauziah Sh. Hussain Shah, Syed Rashid HB615-715 Entrepreneurship. Risk and uncertainty. Property The present study attempts to analyze the effect of consumers’ autonomy and attitude on halal food purchase intention, especially in a collectivist culture. In addition, the effect of consumers’ attitude on their autonomy while making up halal food purchase intention was also investigated. The responses from a sample of 308 respondents from the major cities of Pakistan were gathered with the help of an online questionnaire and then analyzed by using Partial Least Squares-Structural Equation Modeling (PLS-SEM). The results revealed a large and significant effect of consumers’ attitude on their autonomy to make halal food purchase intention. Moreover, the effect of consumers’ attitude on halal food purchase intention was found to be significant; whereas the effect of consumers’ autonomy on halal food purchase intention was not found. Hence, the results indicate that consumers’ autonomy, which is an innate psychological need of humans, is undermined by their attitude in collectivist cultures. The study was performed to analyze the impact of consumers’ attitude on their autonomy; future studies may be performed to examine the impact of attitude on other basic psychological needs of competence, and relatedness. Furthermore, Pakistan was taken as the context of study, such future research endeavors may be carried out in other collectivist and even non-collectivist societies. The present study is believed to be the first ever to investigate the impact of attitude on autonomy, specifically in a collectivist society Canadian Center of Science and Education 2022-02 Article PeerReviewed application/pdf en http://eprints.utm.my/100475/1/SumeraSyed2022_TheInfluenceofAttitudeonConsumersAutonomy.pdf Syed, Sumera and Ahmad, Fauziah Sh. and Hussain Shah, Syed Rashid (2022) The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture. International Business Research, 15 (3). pp. 1-10. ISSN 1913-9004 http://dx.doi.org/10.5539/ibr.v15n3p75 DOI: 10.5539/ibr.v15n3p75
spellingShingle HB615-715 Entrepreneurship. Risk and uncertainty. Property
Syed, Sumera
Ahmad, Fauziah Sh.
Hussain Shah, Syed Rashid
The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture
title The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture
title_full The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture
title_fullStr The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture
title_full_unstemmed The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture
title_short The influence of attitude on consumers‟ autonomy to make halal food purchase intention: an overview of self-determination in a collectivist culture
title_sort influence of attitude on consumers autonomy to make halal food purchase intention an overview of self determination in a collectivist culture
topic HB615-715 Entrepreneurship. Risk and uncertainty. Property
url http://eprints.utm.my/100475/1/SumeraSyed2022_TheInfluenceofAttitudeonConsumersAutonomy.pdf
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