Conceptual model of consumer acceptance on mobile commerce in Malaysia
The use of Mobile commerce (m-commerce) services is rapidly growing in various fields. However, there has been no research on the relationship between m-commerce performance and effort expectancies, social influence, facilitating conditions, trust, risk, mobility, and personal innovation. Several fa...
Main Author: | Al-Rawi, Mohammed A. Sabri |
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Format: | Thesis |
Language: | English |
Published: |
2022
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Subjects: | |
Online Access: | http://eprints.utm.my/102391/1/MohammedASabriAlRrawiPRAZAK2022.pdf |
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