Forecasting domestic tourism : application to Johor tourism data

Serious tourism forecasting spans over three decades. A number of tourism forecasters have noted that complex forecasting models are seldom more accurate in predicting the future than simple ones. Hence, in this study, it shows through a Johor tourism forecasting comparison using the naïve model, mo...

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Main Author: Zolkipli, Nurul Farhana
Format: Thesis
Language:English
Published: 2009
Subjects:
Online Access:http://eprints.utm.my/12414/6/NurulFarhanaZolkipliMFS2009.pdf
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author Zolkipli, Nurul Farhana
author_facet Zolkipli, Nurul Farhana
author_sort Zolkipli, Nurul Farhana
collection ePrints
description Serious tourism forecasting spans over three decades. A number of tourism forecasters have noted that complex forecasting models are seldom more accurate in predicting the future than simple ones. Hence, in this study, it shows through a Johor tourism forecasting comparison using the naïve model, moving average and exponential smoothing. An approach to selecting the method appropriate to Johor tourism data is based on criteria which are Mean Absolute Percentage Error (MAPE) and Mean Square Error (MSE). The naïve model, moving average and exponential smoothing are relatively simple to apply, requiring no more than a data series and a computer spreadsheet program. This study also explores the need of Tabu Search method in implying forecast. Tabu Search will be used to ensure the pattern of the studied data by searching the value of weighted constants. The confirmation is performed by Automated Computerized Forecasting (ACF) System.
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spelling utm.eprints-124142017-09-20T07:09:18Z http://eprints.utm.my/12414/ Forecasting domestic tourism : application to Johor tourism data Zolkipli, Nurul Farhana QA Mathematics Serious tourism forecasting spans over three decades. A number of tourism forecasters have noted that complex forecasting models are seldom more accurate in predicting the future than simple ones. Hence, in this study, it shows through a Johor tourism forecasting comparison using the naïve model, moving average and exponential smoothing. An approach to selecting the method appropriate to Johor tourism data is based on criteria which are Mean Absolute Percentage Error (MAPE) and Mean Square Error (MSE). The naïve model, moving average and exponential smoothing are relatively simple to apply, requiring no more than a data series and a computer spreadsheet program. This study also explores the need of Tabu Search method in implying forecast. Tabu Search will be used to ensure the pattern of the studied data by searching the value of weighted constants. The confirmation is performed by Automated Computerized Forecasting (ACF) System. 2009-11 Thesis NonPeerReviewed application/pdf en http://eprints.utm.my/12414/6/NurulFarhanaZolkipliMFS2009.pdf Zolkipli, Nurul Farhana (2009) Forecasting domestic tourism : application to Johor tourism data. Masters thesis, Universiti Teknologi Malaysia, Faculty of Science.
spellingShingle QA Mathematics
Zolkipli, Nurul Farhana
Forecasting domestic tourism : application to Johor tourism data
title Forecasting domestic tourism : application to Johor tourism data
title_full Forecasting domestic tourism : application to Johor tourism data
title_fullStr Forecasting domestic tourism : application to Johor tourism data
title_full_unstemmed Forecasting domestic tourism : application to Johor tourism data
title_short Forecasting domestic tourism : application to Johor tourism data
title_sort forecasting domestic tourism application to johor tourism data
topic QA Mathematics
url http://eprints.utm.my/12414/6/NurulFarhanaZolkipliMFS2009.pdf
work_keys_str_mv AT zolkiplinurulfarhana forecastingdomestictourismapplicationtojohortourismdata