The state of customer oriented-behavior in the health tourism hospitals in Malaysia
The purpose of this paper is to examine the state of customer-oriented behavior in the health tourism hospitals in Malaysia.This study involved 343 nurses in the 13 health tourism hospitals in Malaysia.Administered on-site questionnaire survey was used as the main method of data collection.Descripti...
Main Authors: | Ong, Choon Hee, Johari, Husna |
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Format: | Article |
Language: | English |
Published: |
Center for Enhancing Knowledge, UK
2013
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/10380/1/H4.pdf |
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