Performance orientation: The art of managing innovation
Innovation is recognized as a key success factor in an increasingly competitive, global economy.The better the capability of a firm to innovate, the greater a firm distinguishes its product and the greater the firm position itself amongst its competitors.Due to this, it has drawn widespread attenti...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
The International Journal Research Publications Pte. Ltd
2013
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/11857/1/8.pdf |