Examining the influence of interactive persuasive learning among elderly

In this research, we examined how interactive persuasive learning influences elderly.We have identified the relevant constructs and their measurement factors of the interactive persuasive learning that influences the elderly. Structural equation modeling was used to analyze the fit of the hypothesiz...

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Main Authors: Zulkifli, Abdul Nasir, Ahmad, Mazida, Abu Bakar, Juliana Aida, Che Mat, Ruzinoor
Format: Article
Language:English
Published: Asian Research Publishing Network (ARPN) 2015
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/13741/1/2.pdf
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author Zulkifli, Abdul Nasir
Ahmad, Mazida
Abu Bakar, Juliana Aida
Che Mat, Ruzinoor
author_facet Zulkifli, Abdul Nasir
Ahmad, Mazida
Abu Bakar, Juliana Aida
Che Mat, Ruzinoor
author_sort Zulkifli, Abdul Nasir
collection UUM
description In this research, we examined how interactive persuasive learning influences elderly.We have identified the relevant constructs and their measurement factors of the interactive persuasive learning that influences the elderly. Structural equation modeling was used to analyze the fit of the hypothesized model. The findings of this study corroborate the indirect effects of interactive persuasive learning influences on learning outcome, which was mediated by cognitive, motivation, experience, and emotional appeal except the direct effect of emotional appeal towards learning outcome.The findings of this study showed emotional appeal does not influence learning outcome on elderly.These findings suggest, emotional appeal of the interactive media would only persuade elderly to use the computer application but no influence would be on their learning outcomes.These findings provide suggestions on how to enhance the effectiveness of learning and ameliorate the implementation of interactive learning amongst instructional designers and software developers.Overall, this study contributed a theoretical model which can help increase the effectiveness of learning in an interactive learning environment.
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spelling uum-137412016-04-28T02:18:03Z https://repo.uum.edu.my/id/eprint/13741/ Examining the influence of interactive persuasive learning among elderly Zulkifli, Abdul Nasir Ahmad, Mazida Abu Bakar, Juliana Aida Che Mat, Ruzinoor LB Theory and practice of education In this research, we examined how interactive persuasive learning influences elderly.We have identified the relevant constructs and their measurement factors of the interactive persuasive learning that influences the elderly. Structural equation modeling was used to analyze the fit of the hypothesized model. The findings of this study corroborate the indirect effects of interactive persuasive learning influences on learning outcome, which was mediated by cognitive, motivation, experience, and emotional appeal except the direct effect of emotional appeal towards learning outcome.The findings of this study showed emotional appeal does not influence learning outcome on elderly.These findings suggest, emotional appeal of the interactive media would only persuade elderly to use the computer application but no influence would be on their learning outcomes.These findings provide suggestions on how to enhance the effectiveness of learning and ameliorate the implementation of interactive learning amongst instructional designers and software developers.Overall, this study contributed a theoretical model which can help increase the effectiveness of learning in an interactive learning environment. Asian Research Publishing Network (ARPN) 2015-02 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/13741/1/2.pdf Zulkifli, Abdul Nasir and Ahmad, Mazida and Abu Bakar, Juliana Aida and Che Mat, Ruzinoor (2015) Examining the influence of interactive persuasive learning among elderly. ARPN Journal of Engineering and Applied Sciences, 10 (3). pp. 1145-1153. ISSN 1819-6608 http://www.arpnjournals.com/jeas/volume_03_2015.htm
spellingShingle LB Theory and practice of education
Zulkifli, Abdul Nasir
Ahmad, Mazida
Abu Bakar, Juliana Aida
Che Mat, Ruzinoor
Examining the influence of interactive persuasive learning among elderly
title Examining the influence of interactive persuasive learning among elderly
title_full Examining the influence of interactive persuasive learning among elderly
title_fullStr Examining the influence of interactive persuasive learning among elderly
title_full_unstemmed Examining the influence of interactive persuasive learning among elderly
title_short Examining the influence of interactive persuasive learning among elderly
title_sort examining the influence of interactive persuasive learning among elderly
topic LB Theory and practice of education
url https://repo.uum.edu.my/id/eprint/13741/1/2.pdf
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