Validity and reliability of the strategic factors and organizational performance scales
The study investigates validity and reliability of small data regarding strategic link of competitive strategy, market orientation and innovation strategy on organizational performance of hotels in Malaysia.Thus, the goodness of measures examined via field experts, academicians and data analysis wi...
Main Authors: | Kaliappen, Narentheren, Abdullah, Haim Hilman |
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Format: | Article |
Language: | English |
Published: |
IDOSI Publications
2013
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/14096/1/19.pdf |
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