Current implementation of third party certification in Malaysian eCommerce websites
Trust is an increasingly important concept on the Internet, especially for the eCommerce environment. Creating initial trust from buyer to seller is one of the problem that eCommerce need to address immediately since without this initial trust, buyers will be reluctant to commit any transaction thr...
| Main Authors: | , |
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| 格式: | Conference or Workshop Item |
| 语言: | English |
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2006
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| 主题: | |
| 在线阅读: | https://repo.uum.edu.my/id/eprint/14317/1/002_ICoEC_2006.pdf |
| _version_ | 1825803339697225728 |
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| author | Kasiran, Mohd Khairudin Hassan, Syahida |
| author_facet | Kasiran, Mohd Khairudin Hassan, Syahida |
| author_sort | Kasiran, Mohd Khairudin |
| collection | UUM |
| description | Trust is an increasingly important concept on the Internet, especially for the eCommerce environment. Creating initial trust from buyer to seller is one of the problem that eCommerce need to address immediately since without this initial
trust, buyers will be reluctant to commit any transaction through digital medium offered by eCommerce.This can be achieved by having Third Party Certification (TPC) displayed on their digital storefront as being point out by researches done in US and Europe.This paper presents the investigation result of the current implementation of TPC in Malaysian eCommerce websites.Information on how many sample Malaysian eCommerce website have TPC in the digital storefront, what are the TPC being used and what are the service provided by the TPC endorser, in order to understand the current trend of TPC in Malaysia. The output of this study can give an important background on the current implementation of TPC and be used as a basis of initial evaluation for business opportunity as a service provider for this kind of certification in Malaysia. |
| first_indexed | 2024-07-04T05:55:22Z |
| format | Conference or Workshop Item |
| id | uum-14317 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T05:55:22Z |
| publishDate | 2006 |
| record_format | eprints |
| spelling | uum-143172015-05-24T09:04:28Z https://repo.uum.edu.my/id/eprint/14317/ Current implementation of third party certification in Malaysian eCommerce websites Kasiran, Mohd Khairudin Hassan, Syahida HF Commerce T Technology (General) Trust is an increasingly important concept on the Internet, especially for the eCommerce environment. Creating initial trust from buyer to seller is one of the problem that eCommerce need to address immediately since without this initial trust, buyers will be reluctant to commit any transaction through digital medium offered by eCommerce.This can be achieved by having Third Party Certification (TPC) displayed on their digital storefront as being point out by researches done in US and Europe.This paper presents the investigation result of the current implementation of TPC in Malaysian eCommerce websites.Information on how many sample Malaysian eCommerce website have TPC in the digital storefront, what are the TPC being used and what are the service provided by the TPC endorser, in order to understand the current trend of TPC in Malaysia. The output of this study can give an important background on the current implementation of TPC and be used as a basis of initial evaluation for business opportunity as a service provider for this kind of certification in Malaysia. 2006 Conference or Workshop Item PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/14317/1/002_ICoEC_2006.pdf Kasiran, Mohd Khairudin and Hassan, Syahida (2006) Current implementation of third party certification in Malaysian eCommerce websites. In: International Conference on E-Commerce (ICoEC) 2006, 19th-20th September, 2006, Penang, Malaysia. http://www.icoec.my/index.php/proceedings/9-icoec-2006-proceedings |
| spellingShingle | HF Commerce T Technology (General) Kasiran, Mohd Khairudin Hassan, Syahida Current implementation of third party certification in Malaysian eCommerce websites |
| title | Current implementation of third party certification in Malaysian eCommerce websites |
| title_full | Current implementation of third party certification in Malaysian eCommerce websites |
| title_fullStr | Current implementation of third party certification in Malaysian eCommerce websites |
| title_full_unstemmed | Current implementation of third party certification in Malaysian eCommerce websites |
| title_short | Current implementation of third party certification in Malaysian eCommerce websites |
| title_sort | current implementation of third party certification in malaysian ecommerce websites |
| topic | HF Commerce T Technology (General) |
| url | https://repo.uum.edu.my/id/eprint/14317/1/002_ICoEC_2006.pdf |
| work_keys_str_mv | AT kasiranmohdkhairudin currentimplementationofthirdpartycertificationinmalaysianecommercewebsites AT hassansyahida currentimplementationofthirdpartycertificationinmalaysianecommercewebsites |