Is there an overlapping market between national car producers in Malaysia?
This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e.Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based on t...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Universiti Kebangsaan Malaysia
2014
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/14853/1/jeko_48%281%29-7.pdf |
| _version_ | 1825803433451454464 |
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| author | Drebee, Hayder Abbas Abdul Razak, Nor Azam Abd Karim, Mohd Zaini |
| author_facet | Drebee, Hayder Abbas Abdul Razak, Nor Azam Abd Karim, Mohd Zaini |
| author_sort | Drebee, Hayder Abbas |
| collection | UUM |
| description | This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e.Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based on the conditional logit model.In general, it is found that the own-price effect on Proton (Perodua) cars is negatively related to a specific Proton (Perodua) model; in contrast, the cross-price effect on Proton (Perodua) cars is positively related to a specific Perodua (Proton) model.
Of the nine models evaluated, three of them show a significant overlapping market segment. This finding implies that Proton and Perodua should differentiate these products further to lessen competition between them. |
| first_indexed | 2024-07-04T05:56:57Z |
| format | Article |
| id | uum-14853 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T05:56:57Z |
| publishDate | 2014 |
| publisher | Universiti Kebangsaan Malaysia |
| record_format | eprints |
| spelling | uum-148532016-04-18T00:26:10Z https://repo.uum.edu.my/id/eprint/14853/ Is there an overlapping market between national car producers in Malaysia? Drebee, Hayder Abbas Abdul Razak, Nor Azam Abd Karim, Mohd Zaini HC Economic History and Conditions This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e.Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based on the conditional logit model.In general, it is found that the own-price effect on Proton (Perodua) cars is negatively related to a specific Proton (Perodua) model; in contrast, the cross-price effect on Proton (Perodua) cars is positively related to a specific Perodua (Proton) model. Of the nine models evaluated, three of them show a significant overlapping market segment. This finding implies that Proton and Perodua should differentiate these products further to lessen competition between them. Universiti Kebangsaan Malaysia 2014 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/14853/1/jeko_48%281%29-7.pdf Drebee, Hayder Abbas and Abdul Razak, Nor Azam and Abd Karim, Mohd Zaini (2014) Is there an overlapping market between national car producers in Malaysia? Jurnal Ekonomi Malaysia, 48 (1). pp. 75-85. ISSN 0126-1962 http://www.ukm.my/fep/jem/pdf/2014-48(1)/jeko_48(1)-7.pdf |
| spellingShingle | HC Economic History and Conditions Drebee, Hayder Abbas Abdul Razak, Nor Azam Abd Karim, Mohd Zaini Is there an overlapping market between national car producers in Malaysia? |
| title | Is there an overlapping market between national car producers in Malaysia? |
| title_full | Is there an overlapping market between national car producers in Malaysia? |
| title_fullStr | Is there an overlapping market between national car producers in Malaysia? |
| title_full_unstemmed | Is there an overlapping market between national car producers in Malaysia? |
| title_short | Is there an overlapping market between national car producers in Malaysia? |
| title_sort | is there an overlapping market between national car producers in malaysia |
| topic | HC Economic History and Conditions |
| url | https://repo.uum.edu.my/id/eprint/14853/1/jeko_48%281%29-7.pdf |
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