Constructing a consumption model for Malaysian consumers
The objective of this research is to construct a consumption model for Malaysian consumers.The research is important for Malaysian national agenda, especially, in achieving a societal integrity, social cohesion, the vision of 2020, and developed country per capita income, with the slogan of “1 Malay...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
American Research Institute for Policy Development
2014
|
| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/15373/1/4.pdf |
| _version_ | 1825803525813174272 |
|---|---|
| author | Sulaiman, Yaty Nik Mat, Nik Kamariah Abd Ghani, Noor Hasmini |
| author_facet | Sulaiman, Yaty Nik Mat, Nik Kamariah Abd Ghani, Noor Hasmini |
| author_sort | Sulaiman, Yaty |
| collection | UUM |
| description | The objective of this research is to construct a consumption model for Malaysian consumers.The research is important for Malaysian national agenda, especially, in achieving a societal integrity, social cohesion, the vision of 2020, and developed country per capita income, with the slogan of “1 Malaysia, People First, Performance Now”.The consumption pattern of Malaysian consumers has changed markedly since 2005 as shown by several indicators such as consumer price index
(CPI), per capita income and inflation rate.The per capita income for Malaysia has risen but at a very slow pace. It was USD5372 in 2005 and at the end of 2013 it has amplified to USD6765, a rise of 26 per cent. Therefore, Malaysia has to work harder by 121 percent to achieve the 2020 target of USD15,000 per capita income. Furthermore, as compared to per capita income of the consumers, the rise in consumer prices was incomparable. The consumer price index (CPI) increased from 95.4% in year 2000 to 122.8% in 2013.This implies that the consumer have to pay a higher price for purchase of consumer products nowadays.It has been a source of dissatisfaction among consumers.The price hike was triggered by a few factors such as the increase of the oil palm, rubber and fuel prices. |
| first_indexed | 2024-07-04T05:58:32Z |
| format | Article |
| id | uum-15373 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T05:58:32Z |
| publishDate | 2014 |
| publisher | American Research Institute for Policy Development |
| record_format | eprints |
| spelling | uum-153732016-04-18T07:27:11Z https://repo.uum.edu.my/id/eprint/15373/ Constructing a consumption model for Malaysian consumers Sulaiman, Yaty Nik Mat, Nik Kamariah Abd Ghani, Noor Hasmini HD28 Management. Industrial Management The objective of this research is to construct a consumption model for Malaysian consumers.The research is important for Malaysian national agenda, especially, in achieving a societal integrity, social cohesion, the vision of 2020, and developed country per capita income, with the slogan of “1 Malaysia, People First, Performance Now”.The consumption pattern of Malaysian consumers has changed markedly since 2005 as shown by several indicators such as consumer price index (CPI), per capita income and inflation rate.The per capita income for Malaysia has risen but at a very slow pace. It was USD5372 in 2005 and at the end of 2013 it has amplified to USD6765, a rise of 26 per cent. Therefore, Malaysia has to work harder by 121 percent to achieve the 2020 target of USD15,000 per capita income. Furthermore, as compared to per capita income of the consumers, the rise in consumer prices was incomparable. The consumer price index (CPI) increased from 95.4% in year 2000 to 122.8% in 2013.This implies that the consumer have to pay a higher price for purchase of consumer products nowadays.It has been a source of dissatisfaction among consumers.The price hike was triggered by a few factors such as the increase of the oil palm, rubber and fuel prices. American Research Institute for Policy Development 2014 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/15373/1/4.pdf Sulaiman, Yaty and Nik Mat, Nik Kamariah and Abd Ghani, Noor Hasmini (2014) Constructing a consumption model for Malaysian consumers. Journal of Marketing Management (JMM), 2 (3 & 4). pp. 49-60. ISSN 2333-6080 http://doi.org/10.15640/jmm.v2n3-4a4 doi:10.15640/jmm.v2n3-4a4 doi:10.15640/jmm.v2n3-4a4 |
| spellingShingle | HD28 Management. Industrial Management Sulaiman, Yaty Nik Mat, Nik Kamariah Abd Ghani, Noor Hasmini Constructing a consumption model for Malaysian consumers |
| title | Constructing a consumption model for Malaysian consumers |
| title_full | Constructing a consumption model for Malaysian consumers |
| title_fullStr | Constructing a consumption model for Malaysian consumers |
| title_full_unstemmed | Constructing a consumption model for Malaysian consumers |
| title_short | Constructing a consumption model for Malaysian consumers |
| title_sort | constructing a consumption model for malaysian consumers |
| topic | HD28 Management. Industrial Management |
| url | https://repo.uum.edu.my/id/eprint/15373/1/4.pdf |
| work_keys_str_mv | AT sulaimanyaty constructingaconsumptionmodelformalaysianconsumers AT nikmatnikkamariah constructingaconsumptionmodelformalaysianconsumers AT abdghaninoorhasmini constructingaconsumptionmodelformalaysianconsumers |