The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance
This research examines the relationships between entrepreneurial orientation, market orientation, innovativeness and firm performance on the moderating effect of external environmental factors on the market orientation and firm performance relationship.There has been relatively little research that...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2011
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/16118/1/25.pdf |