Linking strategy engagement to strategy execution: A Partial Least Squares (PLS) approach
Given that the strategy execution success rate is relatively low and that prior knowledge about what constitute a successful strategy execution is deem insufficient to explain the real world scenario, this study introduces a new concept “strategy engagement” as one of the facet for successful strat...
Main Authors: | Chuah, Chin Wei, Teoh, Kenny |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/16266/1/2.pdf |
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