Warning signage on cigarette packaging and buying behavior: Does it really matter?

The implementation of warning signage on cigarette packaging is widely practiced in various parts of the world, including developing markets.The purpose is to discourage people from buying cigarette and smoking.Despite the effort to promote the importance of health to the public's, the effectiv...

ver descrição completa

Detalhes bibliográficos
Main Authors: Lau, Wee Ming, De Run, Ernest Cyril, Ting, Hiram, Chuah, Chin Wei, Singh, Gursimran
Formato: Conference or Workshop Item
Idioma:English
Publicado em: 2016
Assuntos:
Acesso em linha:https://repo.uum.edu.my/id/eprint/17879/1/6TH_APMMC%20%202016%201-9.pdf

Registos relacionados