Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators

Homestay is one of the government’s products that promote the cultural tourism of country around the world. Homestay in Malaysia is not only thriving, but also its operation is moving gradually toward development of economic growth. Many homestays have been built throughout the country and this will...

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Main Authors: Ramli, Rohaini, Mat Kasim, Maznah, Ramli, Razamin, Kayat, Kalsom, Abd Razak, Rafidah
Format: Conference or Workshop Item
Published: 2015
Subjects:
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author Ramli, Rohaini
Mat Kasim, Maznah
Ramli, Razamin
Kayat, Kalsom
Abd Razak, Rafidah
author_facet Ramli, Rohaini
Mat Kasim, Maznah
Ramli, Razamin
Kayat, Kalsom
Abd Razak, Rafidah
author_sort Ramli, Rohaini
collection UUM
description Homestay is one of the government’s products that promote the cultural tourism of country around the world. Homestay in Malaysia is not only thriving, but also its operation is moving gradually toward development of economic growth. Many homestays have been built throughout the country and this will give tourists an opportunity to enjoy the different and interesting environment in Malaysia. However, most of them receive less support from tourists and only certain numbers of homestays have operated consistently. This paper examines eleven sustainability criteria for homestay programme in Malaysia covering environmental, economic and sociocultural dimensions. The required data were collected through a survey of 246 homestay operators using a structured questionnaire. Data obtained was analyzed by utilizing percentage and arithmetic average. The findings revealed that the three most important criteria for homestay to remain sustained in this business area are ability and capacity, leadership and conservation of community resources. In order to improve the business performance of homestays in this country, homestay operators should focus on improving their ability and capacity and focus on enhancing their leadership skills.
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institution Universiti Utara Malaysia
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spelling uum-184742016-08-08T04:13:15Z https://repo.uum.edu.my/id/eprint/18474/ Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators Ramli, Rohaini Mat Kasim, Maznah Ramli, Razamin Kayat, Kalsom Abd Razak, Rafidah GV Recreation Leisure Homestay is one of the government’s products that promote the cultural tourism of country around the world. Homestay in Malaysia is not only thriving, but also its operation is moving gradually toward development of economic growth. Many homestays have been built throughout the country and this will give tourists an opportunity to enjoy the different and interesting environment in Malaysia. However, most of them receive less support from tourists and only certain numbers of homestays have operated consistently. This paper examines eleven sustainability criteria for homestay programme in Malaysia covering environmental, economic and sociocultural dimensions. The required data were collected through a survey of 246 homestay operators using a structured questionnaire. Data obtained was analyzed by utilizing percentage and arithmetic average. The findings revealed that the three most important criteria for homestay to remain sustained in this business area are ability and capacity, leadership and conservation of community resources. In order to improve the business performance of homestays in this country, homestay operators should focus on improving their ability and capacity and focus on enhancing their leadership skills. 2015 Conference or Workshop Item PeerReviewed Ramli, Rohaini and Mat Kasim, Maznah and Ramli, Razamin and Kayat, Kalsom and Abd Razak, Rafidah (2015) Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators. In: 2nd Innovation and Analytics Conference & Exhibition (IACE 2015), 29 September –1 October 2015, TH Hotel, Alor Setar, Kedah, Malaysia. http://doi.org/10.1063/1.4937044 doi:10.1063/1.4937044 doi:10.1063/1.4937044
spellingShingle GV Recreation Leisure
Ramli, Rohaini
Mat Kasim, Maznah
Ramli, Razamin
Kayat, Kalsom
Abd Razak, Rafidah
Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators
title Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators
title_full Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators
title_fullStr Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators
title_full_unstemmed Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators
title_short Ranking the criteria for sustainability of community-based rural homestay programmes from the perspective of the operators
title_sort ranking the criteria for sustainability of community based rural homestay programmes from the perspective of the operators
topic GV Recreation Leisure
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AT matkasimmaznah rankingthecriteriaforsustainabilityofcommunitybasedruralhomestayprogrammesfromtheperspectiveoftheoperators
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