The state of virtual community cohesion: The vertical dimentsion

This paper presents findings on a study on virtual community cohesion with the aim to determine the state of cohesion between the administrators and members of virtual community (i.e. vertical dimension).A vertical virtual community cohesion instrument from a previous study was adopted. It measures...

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Main Authors: Yusop, Nor Iadah, Mat Aji, Zahurin, Md Dahalin, Zulkhairi, Kasiran, Mohd Khairudin, Ibrahim, Huda
Format: Article
Language:English
Published: 2016
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/19514/1/JTAIT%2088%201%202016%20%20161%20168.pdf
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author Yusop, Nor Iadah
Mat Aji, Zahurin
Md Dahalin, Zulkhairi
Kasiran, Mohd Khairudin
Ibrahim, Huda
author_facet Yusop, Nor Iadah
Mat Aji, Zahurin
Md Dahalin, Zulkhairi
Kasiran, Mohd Khairudin
Ibrahim, Huda
author_sort Yusop, Nor Iadah
collection UUM
description This paper presents findings on a study on virtual community cohesion with the aim to determine the state of cohesion between the administrators and members of virtual community (i.e. vertical dimension).A vertical virtual community cohesion instrument from a previous study was adopted. It measures cohesion based on two constructs namely the Trust in administrators and Political participation.A survey was conducted involving 235 users of the social media.Descriptive data analysis was carried out on the respondents’ demography and perceptions with regards to the state of cohesion of the virtual community they were involved with. The overall mean scores of both constructs were found to fall into the low cohesion category, and this indicates that the state of vertical community cohesion is low. This reflects the non-political purpose of users of the social media in engaging in virtual community. However, more studies need to be carried out to confirm this.Nevertheless, both dimensions were found to be significantly influencing virtual community cohesion.
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spelling uum-195142016-11-15T03:49:23Z https://repo.uum.edu.my/id/eprint/19514/ The state of virtual community cohesion: The vertical dimentsion Yusop, Nor Iadah Mat Aji, Zahurin Md Dahalin, Zulkhairi Kasiran, Mohd Khairudin Ibrahim, Huda QA75 Electronic computers. Computer science This paper presents findings on a study on virtual community cohesion with the aim to determine the state of cohesion between the administrators and members of virtual community (i.e. vertical dimension).A vertical virtual community cohesion instrument from a previous study was adopted. It measures cohesion based on two constructs namely the Trust in administrators and Political participation.A survey was conducted involving 235 users of the social media.Descriptive data analysis was carried out on the respondents’ demography and perceptions with regards to the state of cohesion of the virtual community they were involved with. The overall mean scores of both constructs were found to fall into the low cohesion category, and this indicates that the state of vertical community cohesion is low. This reflects the non-political purpose of users of the social media in engaging in virtual community. However, more studies need to be carried out to confirm this.Nevertheless, both dimensions were found to be significantly influencing virtual community cohesion. 2016 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/19514/1/JTAIT%2088%201%202016%20%20161%20168.pdf Yusop, Nor Iadah and Mat Aji, Zahurin and Md Dahalin, Zulkhairi and Kasiran, Mohd Khairudin and Ibrahim, Huda (2016) The state of virtual community cohesion: The vertical dimentsion. Journal of Theoretical and Applied Information Technology, 88 (1). pp. 161-168. ISSN 1992-8645 http://www.jatit.org/volumes/Vol88No1/18Vol88No1.pdf
spellingShingle QA75 Electronic computers. Computer science
Yusop, Nor Iadah
Mat Aji, Zahurin
Md Dahalin, Zulkhairi
Kasiran, Mohd Khairudin
Ibrahim, Huda
The state of virtual community cohesion: The vertical dimentsion
title The state of virtual community cohesion: The vertical dimentsion
title_full The state of virtual community cohesion: The vertical dimentsion
title_fullStr The state of virtual community cohesion: The vertical dimentsion
title_full_unstemmed The state of virtual community cohesion: The vertical dimentsion
title_short The state of virtual community cohesion: The vertical dimentsion
title_sort state of virtual community cohesion the vertical dimentsion
topic QA75 Electronic computers. Computer science
url https://repo.uum.edu.my/id/eprint/19514/1/JTAIT%2088%201%202016%20%20161%20168.pdf
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