Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context

Online transactions growth would promote business-to consumer (B2C) electronic commerce (E-Commerce)development worldwide, including the Malaysian context.However, the majority of Internet users or netizens, comprising Malaysians, had never transacted online so far. Whereas it has been claimed that...

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Main Authors: Alshammari, Samer A., Mohd, Haslina
Format: Article
Language:English
Published: 2012
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/20569/1/IJEEE_vol2_no3_257-261.pdf
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author Alshammari, Samer A.
Mohd, Haslina
author_facet Alshammari, Samer A.
Mohd, Haslina
author_sort Alshammari, Samer A.
collection UUM
description Online transactions growth would promote business-to consumer (B2C) electronic commerce (E-Commerce)development worldwide, including the Malaysian context.However, the majority of Internet users or netizens, comprising Malaysians, had never transacted online so far. Whereas it has been claimed that initial trust is the main issue of such a phenomenon. Thus, further investigation is needed to the issue of initial trust and its antecedents in the context of B2CE-Commerce in Malaysia.Therefore, this research aims to investigate factors that could influence the perceptions ofpotential netizens toward the interpersonal trusting beliefs of unfamiliar trustee. Within the scope of this research, threemajor antecedents were selected; website quality, trustee profile,and third party support.
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spelling uum-205692017-01-08T07:39:43Z https://repo.uum.edu.my/id/eprint/20569/ Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context Alshammari, Samer A. Mohd, Haslina QA75 Electronic computers. Computer science Online transactions growth would promote business-to consumer (B2C) electronic commerce (E-Commerce)development worldwide, including the Malaysian context.However, the majority of Internet users or netizens, comprising Malaysians, had never transacted online so far. Whereas it has been claimed that initial trust is the main issue of such a phenomenon. Thus, further investigation is needed to the issue of initial trust and its antecedents in the context of B2CE-Commerce in Malaysia.Therefore, this research aims to investigate factors that could influence the perceptions ofpotential netizens toward the interpersonal trusting beliefs of unfamiliar trustee. Within the scope of this research, threemajor antecedents were selected; website quality, trustee profile,and third party support. 2012-06 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/20569/1/IJEEE_vol2_no3_257-261.pdf Alshammari, Samer A. and Mohd, Haslina (2012) Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context. International Journal of e-Education, e-Business, e-Management and e-Learning, 2 (3). pp. 257-261. ISSN 2010-3654 http://dx.doi.org/10.7763/IJEEEE.2012.V2.121
spellingShingle QA75 Electronic computers. Computer science
Alshammari, Samer A.
Mohd, Haslina
Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context
title Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context
title_full Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context
title_fullStr Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context
title_full_unstemmed Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context
title_short Introducing and validating factors affecting potential netizens' perceptions toward the interpersonal trusting beliefs of a trustee in B2C e-commerce within the Malaysian context
title_sort introducing and validating factors affecting potential netizens perceptions toward the interpersonal trusting beliefs of a trustee in b2c e commerce within the malaysian context
topic QA75 Electronic computers. Computer science
url https://repo.uum.edu.my/id/eprint/20569/1/IJEEE_vol2_no3_257-261.pdf
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