Examining the corporate competitive capabilities of Malaysian manufacturing SMEs

The purpose of this paper is to examine the relationship between corporate competitive capabilities, which consists of cost leadership, differentiation, innovative marketing and customer service; and business performance.The paper is a quantitative-based approach using data obtained from the manufac...

ver descrição completa

Detalhes bibliográficos
Main Authors: Zulkiffli, Siti Nur ‘Atikah, Perera, Nelson
Formato: Artigo
Idioma:English
Publicado em: Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia 2012
Assuntos:
Acesso em linha:https://repo.uum.edu.my/id/eprint/20694/1/JBMA%202%201%202012%2019%2039.pdf
_version_ 1825804418351628288
author Zulkiffli, Siti Nur ‘Atikah
Perera, Nelson
author_facet Zulkiffli, Siti Nur ‘Atikah
Perera, Nelson
author_sort Zulkiffli, Siti Nur ‘Atikah
collection UUM
description The purpose of this paper is to examine the relationship between corporate competitive capabilities, which consists of cost leadership, differentiation, innovative marketing and customer service; and business performance.The paper is a quantitative-based approach using data obtained from the manufacturing sector of small to medium enterprises in Malaysia. Empirical results from structural equation modeling (SEM) demonstrate that corporate competitive capabilities had significant influence on its business performance. The paper has limitations due to a small response rate, would show short of a firmer conclusion from the analysis.This paper will contribute to the literature on strategic management, SMEs and resource-based view theory.This study isparticularly new in the context of the Malaysian SMEs manufacturing industry.The findings provide useful guidance to Malaysian SMES’ practitioners and policy-makers, by understanding the unique capabilities of their firms.
first_indexed 2024-07-04T06:14:12Z
format Article
id uum-20694
institution Universiti Utara Malaysia
language English
last_indexed 2024-07-04T06:14:12Z
publishDate 2012
publisher Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia
record_format eprints
spelling uum-206942017-01-18T08:35:32Z https://repo.uum.edu.my/id/eprint/20694/ Examining the corporate competitive capabilities of Malaysian manufacturing SMEs Zulkiffli, Siti Nur ‘Atikah Perera, Nelson HB Economic Theory TS Manufactures The purpose of this paper is to examine the relationship between corporate competitive capabilities, which consists of cost leadership, differentiation, innovative marketing and customer service; and business performance.The paper is a quantitative-based approach using data obtained from the manufacturing sector of small to medium enterprises in Malaysia. Empirical results from structural equation modeling (SEM) demonstrate that corporate competitive capabilities had significant influence on its business performance. The paper has limitations due to a small response rate, would show short of a firmer conclusion from the analysis.This paper will contribute to the literature on strategic management, SMEs and resource-based view theory.This study isparticularly new in the context of the Malaysian SMEs manufacturing industry.The findings provide useful guidance to Malaysian SMES’ practitioners and policy-makers, by understanding the unique capabilities of their firms. Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia 2012 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/20694/1/JBMA%202%201%202012%2019%2039.pdf Zulkiffli, Siti Nur ‘Atikah and Perera, Nelson (2012) Examining the corporate competitive capabilities of Malaysian manufacturing SMEs. Journal of Business Management and Accounting (JBMA), 2 (1). pp. 19-39. ISSN 2231-9298 http://imbre.uum.edu.my/images/jbmavol2junno12012/Examining-the-corporate-competitive-capabilities-of.pdf
spellingShingle HB Economic Theory
TS Manufactures
Zulkiffli, Siti Nur ‘Atikah
Perera, Nelson
Examining the corporate competitive capabilities of Malaysian manufacturing SMEs
title Examining the corporate competitive capabilities of Malaysian manufacturing SMEs
title_full Examining the corporate competitive capabilities of Malaysian manufacturing SMEs
title_fullStr Examining the corporate competitive capabilities of Malaysian manufacturing SMEs
title_full_unstemmed Examining the corporate competitive capabilities of Malaysian manufacturing SMEs
title_short Examining the corporate competitive capabilities of Malaysian manufacturing SMEs
title_sort examining the corporate competitive capabilities of malaysian manufacturing smes
topic HB Economic Theory
TS Manufactures
url https://repo.uum.edu.my/id/eprint/20694/1/JBMA%202%201%202012%2019%2039.pdf
work_keys_str_mv AT zulkifflisitinuratikah examiningthecorporatecompetitivecapabilitiesofmalaysianmanufacturingsmes
AT pereranelson examiningthecorporatecompetitivecapabilitiesofmalaysianmanufacturingsmes