Examination of transport performance and authenticity on behavioural intention
This study aims to scrutinise the transport performance and authenticity as one of the elements in tourism attributes in relation with behavioural intention.Utilising quantitative approach; data collected from survey of 384 overseas tourists were used to clarify the research proposition.The study...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Management Research Center (MRC) Department of Management, Faculty of Economics, University of Indonesia and Philip Kotler Center
2015
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| Online Access: | https://repo.uum.edu.my/id/eprint/20848/1/AMJ%202016%20109-118.pdf |